Benaroya Research Institute has officially launched its new mark, serving as a visual extension of our organizational mission, vision, values, and approach to research. Over the coming weeks and months, the mark will be transitioned into use within our facility and across BRI’s communications initiatives.
This mark reflects our institute’s identity as the global leader in human immune system research:
- The four-sided shape represents the four pillars of BRI’s mission – predict, prevent, reverse and cure, as well as BRI’s four centers of discovery – fundamental immunology, translational immunology, interventional immunology and integrative immune analysis.
- The multiple pathways passing through the mark, meeting at a central point, signify our ability to be innovative and agile in reaching our vision of a healthy immune system for every individual. It acknowledges our recognition of the need and value in taking various approaches to reach this ultimate goal.
- The deepening gradient from left to right conveys the forward momentum that is propelled by our research.
“We are so excited to see the embodiment of BRI’s mission and vision within this new mark,” says BRI President Jane Buckner, MD. “Its introduction across our communications platforms and initiatives, including within the upcoming launch of our new website, further strengthens our organization’s reputation as the leading institute in human immune system research,” adds BRI Executive Director and Chief Operating Officer Margaret McCormick, PhD.
October 18, 2022
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for professional medical advice, diagnosis or treatment.